Privacy Policy

Effective Date: September 22, 2026

1. Introduction

PupCruisers LLC ("PupCruisers," "we," "our," or "us") operates the PupCruisers store, website, memberships, events, community programs, and related services (collectively, the "Services"). Our online store is powered by Shopify.

This Privacy Policy describes how we collect, use, process, disclose, and safeguard personal information when you visit or use our Services, make a purchase or other transaction, create an account, join an Explorer Membership, register for an event, participate in a PupCruisers program, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, or disclosure of personal information, this Privacy Policy controls for those matters.

By using or accessing the Services, you acknowledge that you have read and understand this Privacy Policy.

2. Personal Information We Collect or Process

Personal information is information that identifies you or can reasonably be linked to you. Depending on how you interact with PupCruisers, where you live, and applicable law, we may collect or process:

• Contact details, including name, billing address, shipping address, phone number, and email address.
• Financial and payment information, including transaction details, form of payment, payment confirmation, and payment information processed through Shopify, Stripe, or other authorized payment providers.
• Account information, including username, password or authentication information, preferences, settings, and membership profile information.
• Transaction information, including products viewed, cart or wishlist activity, purchases, returns, exchanges, cancellations, order history, and fulfillment information.
• Communications with us, including customer support inquiries, warranty communications, event communications, reviews, forms, and other messages.
• Device and usage information, including browser and device information, IP address, unique identifiers, pages visited, referral source, and interactions with the Services.
• Dog information that you voluntarily provide, which may include your dog's name, breed, size, birthday, photos, preferences, or participation in PupCruisers activities.
• Explorer Membership and community information, including membership status, saved preferences, ride participation, community interactions, rewards, benefits, and related activity.
• Event and program information, including registrations, attendance, waivers, and information needed to administer PupCruisers events, Pack Partners, or other programs.

3. Sources of Personal Information

We may collect personal information directly from you; automatically through the Services and cookies or similar technologies; from Shopify and other service providers that support our business; and from partners or other third parties where permitted by law.

4. How We Use Personal Information

We may use personal information to provide, tailor, and improve the Services; process payments and orders; arrange shipping and fulfillment; administer returns, exchanges, and manufacturer warranty support; create and manage accounts; administer Explorer Memberships, events, and community programs; provide customer support; remember preferences; prevent fraud and protect the security of the Services; comply with legal obligations; and enforce our terms and policies.

Where permitted and consistent with your choices, we may use personal information to send marketing and promotional communications by email or text and to measure or personalize advertising.

5. Payments

Payments are processed through authorized third-party payment providers, which may include Shopify Payments, Stripe, or other providers made available through our Services.

PupCruisers does not intentionally store complete payment card credentials on its own servers. Payment providers process payment information according to their own terms and privacy practices.

6. How We Disclose Personal Information

We do not sell personal information for money.

We may disclose personal information to Shopify and other vendors or service providers that perform services on our behalf, including payment processing, information technology, customer relationship management, cloud storage, analytics, marketing, customer support, fulfillment, and shipping.

We may also disclose information to business or marketing partners where permitted by law; when you direct or consent to a disclosure; within our affiliated business group where appropriate; in connection with a business transaction; or when necessary to comply with law, protect rights or safety, prevent fraud, or enforce our terms and policies.

Depending on applicable privacy law, certain disclosures or uses for cross-context behavioral or targeted advertising may be considered "sharing," "sale," or "targeted advertising" even though PupCruisers does not sell personal information for money.

7. Relationship With Shopify

Our online store is hosted and powered by Shopify. Shopify collects and processes personal information about access to and use of the store to provide and improve Shopify services and the Services we offer through our store.

Information submitted through our Shopify store is transmitted to and shared with Shopify and may also be processed by third parties located in countries other than where you reside.

If Shopify Network Intelligence or other Shopify Enhanced Services are enabled for our store, Shopify may use information from interactions with our store together with information from interactions with Shopify and other merchants to provide features such as personalization, performance insights, fraud protection, analytics, and more relevant advertising, subject to applicable law and customer privacy choices.

Shopify may be independently responsible for certain processing of personal information.

Shopify Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/app-users

Shopify Privacy Portal:
https://privacy.shopify.com/en

8. Cookies, Analytics, and Advertising

We and our service providers may use cookies, pixels, tags, analytics tools, and similar technologies to operate the Services, remember preferences, maintain shopping functionality, measure performance, understand website usage, prevent fraud, and support advertising.

These technologies may include Shopify tools, Google Analytics, Google Tag Manager, Meta Pixel, conversion tracking, and other analytics or advertising services we choose to use.

Depending on where you reside, you may have the right to opt out of certain data sharing or processing for targeted advertising.

PupCruisers Data-Sharing Opt-Out:
https://pupcruisers.shop/pages/data-sharing-opt-out

Where required by applicable law and supported by our privacy tools, a recognized Global Privacy Control (GPC) signal may be treated as an opt-out request for the browser or device sending the signal.

9. Marketing Communications

If you subscribe to marketing communications or otherwise consent where required, we may send newsletters, product announcements, event invitations, promotions, and community updates.

You may unsubscribe from promotional emails using the unsubscribe link in the message. If you opt out of promotional communications, we may still send transactional or service messages relating to your account, orders, memberships, events, or customer support.

If you opt into SMS communications, message frequency may vary and standard carrier messaging and data rates may apply. You may opt out using the instructions provided in the message.

10. Explorer Membership, Events, and Pack Partners

Explorer Membership information is used to provide membership services, personalize relevant features, administer benefits and rewards, and improve the member experience.

Event information is used to process registrations, communicate event details, verify attendance, administer waivers where applicable, manage event operations, and provide support.

Individuals participating in the Pack Partners program may provide contact information, referral activity, commission information, payment details, and tax documentation where required. This information is used to administer the program and meet legal or financial obligations.

11. Third-Party Websites and Services

The Services may link to websites, platforms, social networks, or services operated by third parties.

PupCruisers does not control the privacy or security practices of unaffiliated third parties. Review the privacy notices and terms of third-party services before providing information to them.

12. Children's Data

The Services are intended for adults and are not directed to children. We do not knowingly collect personal information from children under 13.

If you believe a child has provided personal information to us without appropriate authorization, please contact us so we can take appropriate action.

As of the Effective Date, we do not have actual knowledge that we sell or share, as those terms may be defined by applicable privacy law, personal information of individuals under 16.

13. Security and Retention

We maintain reasonable administrative, technical, and organizational safeguards designed to protect personal information. No electronic transmission or storage method can be guaranteed to be completely secure.

We retain personal information for as long as reasonably necessary to provide the Services, maintain accounts and transaction records, meet legal and accounting obligations, resolve disputes, prevent fraud, and enforce agreements.

Retention periods vary depending on the type of information and the reason it is processed.

14. Your Privacy Rights and Choices

Depending on where you live, applicable law may provide rights regarding your personal information, including rights to request access or knowledge, deletion, correction, or portability, and rights to opt out of certain sale, sharing, or targeted advertising activities.

These rights are not absolute and may be subject to legal exceptions.

You may exercise applicable rights by contacting PupCruisers using the information below or by using privacy controls made available through the Services.

For certain data-sharing or targeted-advertising choices, visit:

https://pupcruisers.shop/pages/data-sharing-opt-out

You may also manage certain data processed independently by Shopify through:

https://privacy.shopify.com/en

We will not discriminate against you for exercising applicable privacy rights.

We may need to verify your identity before fulfilling a request. Where permitted by law, an authorized agent may submit a request on your behalf, and we may require proof of the agent's authority and direct verification from you.

15. Complaints and Appeals

If you have a complaint about how we process personal information, please contact us using the information below.

Depending on where you live, you may have the right to appeal a decision regarding a privacy request or to lodge a complaint with an applicable data protection or regulatory authority.

16. International Transfers

PupCruisers is based in the United States. Personal information may be transferred to, stored in, or processed in the United States or other countries where PupCruisers, Shopify, or our service providers operate.

Where applicable law requires a recognized transfer mechanism for personal information transferred from the European Economic Area, United Kingdom, or another jurisdiction, the applicable service provider may rely on mechanisms such as adequacy decisions, Standard Contractual Clauses, or other legally recognized safeguards.

17. California and Other U.S. State Privacy Rights

Residents of California and other U.S. states may have additional privacy rights under applicable state law, including rights to know, access, correct, delete, or obtain a copy of certain personal information and to opt out of certain sale, sharing, or targeted advertising activities.

PupCruisers does not sell personal information for money. Certain advertising or analytics activities may nevertheless be treated as "sharing," "sale," or "targeted advertising" under some state privacy laws.

Where applicable, use the data-sharing opt-out page or contact us to exercise available rights.

18. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to our practices, technologies, Services, legal requirements, or other operational reasons.

When we make changes, we will update the Effective Date and provide additional notice where required by applicable law.

19. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise an applicable privacy right, contact:

PupCruisers LLC
225 S Orange Ave, Suite #104-1396
Orlando, FL 32801
United States
Phone: +1 407-914-7262
Email: james@pupcruisers.com
Website: https://pupcruisers.com